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Supply chain management integration and value creation among Ghanaian 3-star hotels in the Bono Region


Justice Ray Achoanya Ayam
Susana Kusi

Abstract

In today’s global smart world and digital information age, supply chain management integration (SCMI) and collaboration in the hospitality industry is of critical importance in achieving value creation and efficiency. The Importance of an integrated supply chain management (SCM) influence on services rendered and the resulting impact in creating value for businesses in the value chain is a known phenomenal. In this study we explore the influence of SCMI on value creation in 3-Star hotels in the Bono Region of Ghana. The study employed quantitative survey research methodology with data collected from a sample of 32 employees and 92 customers of the 3-Star hotels in the Bono region of Ghana using structured survey questionnaire. We identified the value of strategic supplier partnership, inventory management and lean practices as optimal in creating value in the integration process. The study further reveals an overall positive significant relationship between SCMI and value creation for 3-Star hotels in the bono region of Ghana. Three factors namely: strategic supplier partnership, inventory management and lean practices were significant in predicting best fit equation for value creation. The study was restricted to only 3-Star hotels located in the Bono region of Ghana, their staff and customers. The study recommendations should assist industry players to appropriately review SCM practices in 3-Star hotels in Ghana and such practices effect on value creation, and to also formulate a step-by-step implementation guide for future adoption. The study further contributes to the body of knowledge in SCM practices in Ghana’s hospitality industry.


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eISSN: 2458-7435
print ISSN: 2343-6689